mammoth cave branding
BRANDING//EDITORIAL//TYPOGRAPHY
US National Parks showcase some of nature's most breathtaking creations. Unfortunately, the national parks have a serious lack of branding to really showcase the natural beauty that they preserve. This branding guide for one specific park, Mammoth Cave National Park, provides consistent branding materials based on the cave itself. From logo design to typefaces, to colors, every part of the updated brand communicates the enormity and mysterious wonders of Mammoth Cave.
