Project Summary

The purpose for the Easton State Theatre website redesign is to make the website easier to read and navigate. The current website is bulky and contains alot of unnecessary information.
In my redesign I made sure that new home page and navigation bar was less cluttered and easier to find a show and purchase tickets.

Original & Revised Process Flow

Wireframes

Pic 1 Pic 2 Pic 3 Pic 4 Pic 5

Pain Points

1. Too Many Tabs
2. Dusty Looking Background
3. Too Much Above the Tabs (social media icons, email, ect.)
4. “Coming Soon” List is Too Many Words
5. Werid Grid Going On (map and sponsers)
6. Too Hard to Buy Tickets
7. Membership Hidden in Footer
8. Footer is Too Long
9. Slideshow Needs to Be More Uniform
10. Needs More Pictures

Personas

Scenarios

Ux Pin

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Design

Competitive Analysis

Final

Conclusion

The redesign project helped me gain a lot of vaulable information on user experience. With an overall goal of simplifying the navigation bar and home page layout, I eliminated the extra "fluff" of the orginal website. After the redesign the Easton State Theatre's website was easier to find shows, sign up for a membership, purchase tickets, and check out.