Like Night Vale itself, the fictional Cecil straddles the line between small-town charm and weird horror as he reads news of city-council elections and five-headed dragons posing as traveling salesmen, negotiates with the unseen horrors who manage the radio station, and editorializes about his neighbors’ late-night chanting habits. Listeners have also been privy to Cecil’s growing infatuation with a visiting scientist named Carlos, which likewise ranges from the sweetly giddy to the unsettlingly intense; in one memorable episode, Cecil urges townsfolk to vigilante action against the barber who dared to take shears to Carlos’ previously perfect hair.
Cecil is the core of the show, and it’s only through his eyes that we see the events unfolding around him. “It’s the tyranny of having a first-person narrator,” actor Cecil Baldwin, who voices Night Vale‘s Cecil, told WIRED. “The character is a fallible person, and it’s the world of Night Vale filtered through his eyes.” Cecil’s perspective humanizes the strangeness, and gives both narrative shape and emotional resonance to what might otherwise quickly begin to read as self-consciously kooky. The show’s context and color comes from the strange town where it’s set, but Cecil himself is at the heart of its enduring appeal.
He’s also the focus of the show’s avid fan following, which has latched particularly enthusiastically to his nascent romance with Carlos the scientist. Night Vale has been on the air for just over a year, but this summer, it spread like wildfire through first Twitter, then Tumblr; now, both are awash with fan art, fiction. No one’s quite sure what set it off. Writer Jeffrey Cranor has hypothesized that the show might have attracted the attention of Hannibal fans between seasons of the NBC serial killer show, but admits he’s got no real evidence beyond a hunch.